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How to Use Data & Advertising Metrics for Better Facebook Ad Tracking

You sit down to put some Facebook ads together… You’ve done some target market research, and you’ve got it in front of you. You know you’ll adjust the ads once you start to see your advertising...

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5 Reasons Church Facebook Ads Are Worth Running

If you’ve thought about running church Facebook ads but have been too intimidated, you might find it’s easier than you thought possible. You probably have a Facebook page, and you might have even...

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How to Address Facebook Conversion Tracking Amid Apple IDFA Changes

Perhaps the most targeted app by privacy updates is Facebook. It’s the hub of reliable mobile advertising, thanks to its widespread popularity. So, how will the Apple IDFA changes impact Facebook...

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From Perfect Prospective Client to Raving Advocate

Have you ever observed and admired a company with the perfect business model? Is there a way to know exactly who your target customer is as the marketplace and your business evolves? If so, how would...

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